ROYALE CONCORD PURPLE LEOPARD FLAT IRON 1"

The Royal Concord is made of titanium plates that preserve moisture in your hair. Using products and even regular shampoo can dry your locks, leading to frizz and rough strands. This iron helps to reverse this damage by using infrared heat that preserves moisture in the hair shaft and protects cuticles from further damage. There’s no actual “heat” produced, just infrared rays that don’t burn hair.