GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

Nectaya™ was developed in over 6 years of extensive research driven by dedication to color perfection. the result: 7 patents pending – and a unique combination of technologies that nurtures the hair for a noticeably healthier hair feeling. NECTAYA™ is a permanent ammonia-free color product that nurtures the hair– resulting in rich, brilliant color and 100% grey coverage Please follow manufacturer's packaged instructions

Men today want to appear refreshed, confident and yes, even a little more youthful. They are ready and willing to invest in their looks and want exceptional services and products that deliver fabulous results geared for them. Many men prefer a low maintenance approach when dealing with their look. Men ReShade delivers all of this and more! Simple, superior and easy 5-minute grey blending for men. Our innovative grey blending foam allows for a fast and discreet application right at the shampoo bowl. Men's hair has never looked so good and so natural. APPLICATION: Use with Goldwell Men ReShade Developer Concentrate and Innovative Foam Applicator Bottle only. Mixing Ratio: Mix the product in a 1:1 ratio. Using the foam applicator bottle, measure 20ml of Goldwell MEN Reshade Developer Concentrate and add 20ml of Goldwell MEN Reshade Grey Blending Power Shot. Once opened, Power Shots must be used within 48 hours. Do not shake. Tighten the squeezer lid. Then mix the content carefully by swinging the applicator bottle. Start the application immediately. Please dispose of any surplus product.

Colorance Soft Color is a semi-permanent color foam based on direct dyes producing intensive, vibrant results. Colorance Soft Color can quickly and comfortably be applied with a variety of application techniques and services. This product is ideal for effectively refreshing color in between salon visits, experimenting with new shades and covering minimal grey hairs. - Shake before use - Apply the foam directly from the can and distribute through shampooed, towel dried hair - Wear suitable gloves - Rinse thoroughly - Do not shampoo

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

Colorance Soft Color is a semi-permanent color foam based on direct dyes producing intensive, vibrant results. Colorance Soft Color can quickly and comfortably be applied with a variety of application techniques and services. This product is ideal for effectively refreshing color in between salon visits, experimenting with new shades and covering minimal grey hairs. - Shake before use - Apply the foam directly from the can and distribute through shampooed, towel dried hair - Wear suitable gloves - Rinse thoroughly - Do not shampoo

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

Introducing @Elumenated Naturals Colorance Shades - Achieve more vibrant reds, rich browns and brilliant blondes while covering great without the need to add a natural shade. @Elumenated Technology: This multi-layer color technology features oxidative dyes to cover grey, plus high-performing, high-shine direct dyes on the outer layer of the hair.

Introducing @Elumenated Naturals Topchic Shades - Achieve more vibrant reds, rich browns and brilliant blondes while covering great without the need to add a natural shade. @Elumenated Technology: This multi-layer color technology features oxidative dyes to cover grey, plus high-performing, high-shine direct dyes on the outer layer of the hair.

Introducing @Elumenated Naturals Colorance Shades - Achieve more vibrant reds, rich browns and brilliant blondes while covering great without the need to add a natural shade. @Elumenated Technology: This multi-layer color technology features oxidative dyes to cover grey, plus high-performing, high-shine direct dyes on the outer layer of the hair.

Introducing @Elumenated Naturals Topchic Shades - Achieve more vibrant reds, rich browns and brilliant blondes while covering great without the need to add a natural shade. @Elumenated Technology: This multi-layer color technology features oxidative dyes to cover grey, plus high-performing, high-shine direct dyes on the outer layer of the hair.

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

Nectaya™ was developed in over 6 years of extensive research driven by dedication to color perfection. the result: 7 patents pending – and a unique combination of technologies that nurtures the hair for a noticeably healthier hair feeling. NECTAYA™ is a permanent ammonia-free color product that nurtures the hair– resulting in rich, brilliant color and 100% grey coverage Please follow manufacturer's packaged instructions

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

Colorance acid hair color was introduced by Goldwell in 1986. It was the first acidic hair color to contain an oxidative pigment that could develop in a non-alkaline environment. Colorance contains natural plant extracts and hydrolyzed wheat protein to protect and care for hair. Colorance delivers brilliant color the gentle way, to every client’s hair. Colorance Demi-Permanent Hair Color - As a professional, you know the healthier the hair, the more beautiful and shining the color result will be. Colorance is the first demi-permanent hair color with IntraLipid* Technology that repairs the hair during the coloration service. 1. Shampoo with Goldwell DualSenses color fade stop shampoo. 2. Thoroughly towel dry hair and apply Colorance mixture evenly from scalp to ends. 3. Process for 15 to 25 minutes, based on desired intensity.* 4. Upon completion of the processing time, lightly rinse and gently work into a lather. Rinse thoroughly until the water runs clear. Do not shampoo. 5. Finish with Goldwell DualSenses color detangling conditioner for color-treated hair. Follow up with DualSenses color lock serum for color treated hair. * Heat is optional for use in processing when grey blending or when applying a standard Colorance service. Heat, in some cases, may increase color intensity. Do not use heat when Color Perming or Toning on highlights. Recommended processing when using heat: 5-20 minutes with moderate open-air heat. Cool down for 5 minutes. Plastic cap not necessary.

GOLDWELL Topchic Color System delivers optimum color safety every step of the way for you to be even more creative and successful working with hair color. Topchic is an integrated part of the complete GOLDWELL Color System in which all shades are perfectly adjusted to each other. The specific accessory range provides professional support for the color service and consultation. Highly Impressive Color Results: • Natural Shades for 100% grey coverage, even on resistant hair • Highlift Shades for a beautiful blonde result in one single step • Intensive Red Shades for the highest brilliance and optimum durability • Over 100 intermixable shades • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service

The @Elumenated Metallics shades merge the best of two worlds – beautiful, metallized colors with depth and coverage spiced up with a layer of multi-shine reflections thanks to Goldwell’s unique @Elumenated technology. Elumenation represents long lasting multi-layer color effects with outstanding shine – exclusively available in Goldwell Salons. Topchic is dedicated more than ever to a stylist''s greatest passion and motivation: Being a true color expert. Creating distinctive beauty is your goal. Topchic has the perfect Solution: An Iconic and truly intelligent color system in which all shades are perfectly adjusted to each other • Always measure the lotion first • Topchic Color is to be applied on dry hair only • Scalp staining can easily be removed with System Color Remover Skin • Always wear suitable gloves • Always perform a patch test and a strand test prior to the color service