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A unique reparative, daily-use shampoo that is scientifically formulated to repair hair and maintain hair color at the microscopic level, insuring longer lasting more vibrant color. As it cleanses, this sulfate-free formula is non abrasive to hair or hair color allowing the sunflower extract combined with powerful antioxidants vitamin C and E to protect hair color from the sun's UV rays, eliminating a major contributor in making hair color fade.